The uncluttered design of the FinePix JX370 ensures ease of use straight out of the box. The 5x zoom lens (equivalent to a 28-140mm lens on a 35mm camera) sits centrally on the front of the camera ensuring it's easy to hold with one or two hands, and the metallic-effect finish on the body of the camera adds a real sense of style.

Around the back of the camera, a 2.7 inch rear LCD makes composing and viewing images simple, plus the button layout is easy to follow with a large zoom control for effortless fine-tuning of framing.

What's more, the Fujinon optics and impressive resolutions on both models will ensure you get great results that can be printed out at sizes up to A3 without any drop in quality.

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Fujifilm FinePix JX370 key features:

• 14 megapixel resolution
• 5x optical zoom lens (equivalent to 28-140mm on a 35mm camera)
• 2.7" LCD screen
• Panoramic shooting mode
• Face, Smile and Blink Detection modes
• Digital Image Stabilisation
• ISO sensitivity up to 3200
• Easy upload to You Tube and Facebook
• Scene Recognition Auto mode
• I-Flash function
• HD (720p) video shooting
• Available in the UK in Black, Silver and Pink colour variations

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The FinePix JX370 from Fujifilm is aimed at style conscious individuals, looking for a pocket-sized digital camera, to snapshot their memories. With a 14 megapixel sensor, a 5x Fujinon optical zoom, a 2.7inch screen, Panorama shooting and HD video output, this compact camera is primed and ready to go. What's more, with features including Digital Image Stabilisation, Easy Web Upload and Scene Recognition Auto, this camera is guaranteed to impress for less.

EAN Reference for Black: 4547410188714

EAN Reference for Silver: 4547410188752

EAN Reference for Pink: 4547410188738